Process – How We Work

Get started making an animated video

Our video production process – making short animated films 100% custom made from scratch.

Our handcrafted animated video production service has been designed to make it clear & easy to understand when you want an awesome video created. Here is our tried & tested 8 step process:

how it works explainer video

01 Brief:

Process Step One - ConceptUse our simple Get Started Form to explain the basic idea of the video: brief, style, budget, length, where it’s to be used, when you need it by and links to any videos that you like. From your details we will contact you within 24 hours (usually 1-2) to answer any questions and to provide you with a free no-obligations quote.

02 Script:

Process Step Two - ScriptingWe don’t know your business like you do, you know your product or idea the best. The script should contain the voice over & screen action for each scene. Optionally you can make a simple storyboard with the voice over included. Let us know and you can use our free, printable, blank storyboard template document. Prioritise your message, keep your story short, simple & easy to digest. Always consider the audience you are trying to reach and ensure the video is relevant to them.

03 Storyboard:

Process Step Three - Storyboard DesignWe figure out how your video will be best animated, creating our own printable storyboard for the animation that is based on your final approved script / storyboard, while you can just relax and take it easy as it’s now all being taken care of.

explainer video storyboard

04 Style:

Process Step Four - StyleHere we design and illustrate characters and environments, all handcrafted. We believe that an awesome animated video needs to stand out, part of the process is creating original design and illustrations for every video, every time. We don’t like to cut corners and we don’t use stock artwork or video templates.

explainer video style design

05 Voiceover:

Process Step Five - VOIf you have an important message to deliver, you need to have the right person delivering it. When asking for a quote please let us know if you want us to hire a professional voice over artist (Microsoft, Google, Nike) or if you want to provide your own high quality, professional voice over recording. If your voice over is not mastered we do offer a professional audio mastering service.

06 Animation:

Process Step Six - Animation ProductionHere we build and animate each scene by hand based on the approved storyboard and script. The handcrafted animation help you tell the story: You know what you want to communicate and we are here to help you do it, with style and technical expertise.

sundstedt-animation-studio-productionSundstedt Animation Music Video Background Next we take the animated video frames created and carefully apply our post production secret sauce.

07 Sound

Process Step Seven - SoundThe last stage is sound and editing, where we add any sound effects and help you find the perfect royalty free song.

08 Delivery

Once finalized, we upload the video in beautiful 1080p HD resolution (4K available) so you can download it, use it on your website, YouTube, TV, Vimeo, trade-show, email, sales-meeting and anywhere else you want. As part for the process we give you free, custom embedding code to have it embedded anywhere you want in a single step, including on your website, blog, Facebook, LinkedIn, Twitter, Pinterest & more.

I want one!

We are always continuing to work on our process flow, process steps, designs and trying out new animation techniques and methods.

Working remotely with our studio

Sundstedt Animation is based in the heart of Scotland, Glasgow, UK. We have the experience of working with many types of companies from a wide range of industries. We have worked remotely with a diverse range of clients all over Scotland, England, Europe, USA, and Canada. For examples of our original, custom-made animated videos please view this page.

clients are from all over the world

We are very comfortable working remotely with customers, communicating via email, phone, mobile, Skype, LinkedIn or chat, depending on the client preference. Check out our client testimonials page today to read what they have said about working with our in-house animation studio.

We will set reasonable timelines, keep you informed and up to date how things are going and deliver on time. Any questions? Feel free to contact us directly to discuss your video at +44 7531-800-711.

59% of senior executives prefer to watch video instead of reading text, if both are available on the same page. – Forbes Insight

We hope that you found this process page helpful and that you understand the steps involved. If you have any questions about the script, storyboard or design, simply ask and we are happy to explain in more detail.

If you’d like Sundstedt Animation to get cracking on a persuasive, awesome 60 seconds video, send us an email! Our creative director & motion designer, Anders Sundstedt, who has been awarded for creating a Top 10 Best Explainer Video, will use all his skills and experience to make an engaging, creative, original and fun video, with 100% custom made artwork and animations made from scratch.

Hear what our customers have to say.

Author: Anders Sundstedt on Google
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